Background:
MY Renault is an innovative application designed exclusively for Renault car customers. This application is available on both IOS and Android and aims to simplify the daily automotive experience for drivers.
MY Renault is an innovative application designed exclusively for Renault car customers. This application is available on both IOS and Android and aims to simplify the daily automotive experience for drivers.
Solution:
As a motion design specialist, my goal was to create an engaging visual narrative resonating with the product's essence.
As a motion design specialist, my goal was to create an engaging visual narrative resonating with the product's essence.
While creating the promotional video, I understood the application's spirit and unique user base. My design philosophy emphasized simplicity and clarity, aligning with MY Renault's mission to enhance the daily driving experience. The focus was on effectively conveying the application's features, including a user-friendly interface, intuitive functionality, and real-time automotive assistance.
My goal for the MY Renault promo video was to seamlessly showcase its multifunctionality, from assisting drivers with their daily automotive needs to providing an intuitive interface and real-time assistance, all woven into a visually captivating and cohesive narrative. This narrative highlights the diverse features of MY Renault and underscores its positive impact on enhancing the driving experience for Renault car customers.
